The Media Framework

One engine.
Earned. Shared. Owned.

Three media types. One intelligence layer. Most companies struggle to be consistent across even one channel—this covers your entire strategy.

Layer 1

The Fuel

Your Docs &
Frameworks

One-time setup. Upload your past content and methodologies.

Industry
Sources

Continuous monitoring. Daily ingestion of newsletters, YouTube, and forums.

Feedback Loops
Layer 2

The Intelligence

Knowledge Base

The Grounding Engine

Trend Spotting

The Signal Filter

They aren't features—they are the core engine that prevents AI slop and powers every output.

Layer 3

Media Types

Start with what you know.
We add what the market is saying.

Upload what you have. Tell us what to watch. We handle the rest. Set it up once in 30 minutes, and the system runs on autopilot.

Upload your docs

Add your existing frameworks, past content, and methodologies. This grounds every piece of content in your real expertise.

Tell the system what to watch

Enter the YouTube channels, thought leaders, and newsletters you want to monitor for trends.

System takes over

Continuous market monitoring enriches the intelligence layer silently. You never have to manually update it again.

Three media types. One intelligence layer.

Most companies struggle to be consistent across even one. This covers all three.

Earned Media

PR Opportunities

You don't control the platform. A journalist quotes you. You earn the placement through precise, timely expertise. Gets you found by new audiences via third-party credibility.

Explore PR

Shared Media

LinkedIn Authority

You control what you post, but the algorithm controls the reach. The bridge between earned and owned. Gets you found in the feed and builds essential social proof with your current network.

Explore LinkedIn

Owned Media

Home Base

Long-form articles and direct-to-inbox newsletters. You control the content, distribution, and relationship. No gatekeepers. This is where trust is finalized and strangers become incoming demand.

Knowledge
Base

Intelligence

The Content FlywheelContinuous Intelligence

Passive
Monitoring

Continuous monitoring.

Extract insight atoms.

Turn into content ideas.

Active
Creation

Craft content for outputs.

Trigger addt'l research.

Populate KB with fresh data.

The Flywheel Effect

The research doesn't disappear. It compounds.

Without the feedback loop, it's just a pipeline. With it, it's two engines of growth pushing your intelligence layer forward simultaneously:

Passive Monitoring

We monitor sources, extract insight atoms from them, and turn them into ideas for content.

Active Creation

When crafting content, the tool does additional research and populates the Knowledge Base with new insights that are then used in fresh content production.

Every piece of content makes the next one smarter.